Video Marketing January 2010

January 2010 – Jonny “MJ” Charlton – 10 year Old Michael Jackson Impersonator

This is a perfect example of how a simple video can take your business viral in an extremely short amount of time. In this case, we have a home video of a 10 year old Michael Jackson Impersonator that decided to make a video for the 2010 New Year. It is not a professional video. The recording was impromptu. It is an excellent Michael Jackson Impersonation, though we are sure there are professional ones circulating the Internet … the fact of the matter is that it worked for his strategy. He wanted to become popular of Youtube in a short amount of time and “position” for some other goals that he has in mind in the New Year. In less than a day, this video received around 400 hits and then Youtube stopped the tracking to make sure the its were valid. Within a week, this Billie Jean video had close to 1000 hits and around 20 comments. This child had 2287 hits, 32 comments and twenty-six 5 star ratings by January 17, 2010. By January 31st this little Michael Jackson impersonator had 3,391 hits, thirty 5 star ratings and 37 text comments.

What did it take to get 3,391 hits, 37 Comments and all 5 star rankings in 31 days?

These video stats were accomplished by one day of aggressive marketing and a few additional hours of “spreading the word” throughout the month. We understand that these are not phenomenal stats, but in comparison to most that place their video on Youtube or other websites and not close to this many views in a year, these Youtube stats are huge! It took less than 48 hours to get the viral exposure started and let the video “do it’s thing”.

Imagine if we used SEO Marketing to promote this video?

Can you imagine what the traffic would have been if we marketed this video daily for a week or month?

We can set up a video blog / video marketing campaign that will blow this January 2010 case study out of the wind.

The “trick” is in determining your market / niche and creating a video that will produce energy within those arena.

Some companies are lucky to get 2000 hits to their website per month.

Imagine what our SEO Video Marketing services can do for your business …

* Many thanks to Jonny “MJ” Charlton for permitting is to use his Billie Jean video!

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